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Risk Communication: A Handbook for Communicating Environmental, Safety, and Health Risks, 5th Edition

SKU# 11421
 

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Published 2013
ISBN  978-1-118-45693-4
Paperback

A fully updated handbook on effectively communicating environmental, safety, and health risks

Written by two well-known risk practitioners with over twenty-five  years' experience in the field, this fully updated  FifthEdition of Risk Communication: A Handbookfor Communicating Environmental ,Safety, andHealth Risks offers sound, scientific research with practical, hands-on advice for those in the public and private sectors.
Sharing content via social media is a focus of this update. Advise for engaging with stakeholders discussed involve responding to comments on your own content; asking for the public to provide feedback on particular issues; and allowing the audience to post content associated with a particular risk. The authors also provide insights into monitoring changes in perception via social media.

Risk Communicationis divided into five self-contained parts:

    1. Part I provides background information for understanding the basic theories and practices of risk communication
    2. Part II explains how to plan a risk communication effort
    3. Part III describes how to put risk communication into action
    4. Part IV discusses how to evaluate risk communication efforts, including techniques for measuring success
    5. Part V highlights special cases in risk communication, including disasters and other emergencies, international risk communication, and public health campaigns

An ideal introduction to the field, this book is also a welcome reference for those involved in communicating environmental, safety, and health risks and evaluating risk communication efforts, both internally and externally.

 
 

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