An Evolving Society for an Evolving Profession
On June 19 in Denver, CO, ASSE's House of Delegates will vote on proposals to change the Society's name and to adopt a new logo.
"Change is difficult," says ASSE President Tom Cecich, CSP, CIH. "However, there comes a time when we need to . . . make data-driven decisions. That is where we are today."
To get to this point, the Society conducted research to assess several key questions: Do current members and OSH professionals identify with our organization, from our name and logo to our key messages? Do future and potential members recognize the Society as a relevant resource? How can we increase awareness and recognition of the organization and its members within industry and among business leaders?
The proposal to change the organization's name to American Society of Safety Professionals responds to member concerns that the word engineers does not reflect the diverse makeup of the Society's membership and may cause some potential members to not join. The proposed logo pays homage to ASSE's heritage while responding to concerns that the current logo is bland and outdated.
"Changing our name and logo are bold, significant proposals that we believe will position our organization for the future," Cecich says. View our video and be sure to visit the Our Story website to learn more and share feedback with your community delegate.